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040 _SPC
245 _aMARKETING MANAGEMENT,PLANNING,IMPLEMENTATION AND CONTROL
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250 _a3
260 _c2006
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300 _a0
082 _a658.8
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650 _aMARKETING MANAGEMENT
653 _aMBA
100 _aRAMASWAMY V.S NAMAKUMARY S
999 _c13942
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