TY - BOOK AU - Ramaswamy,V.S.and Namakumari S. AU - Namakumari, S TI - Marketing Management : : Indian Context Global Perspective SN - 9789352807383 U1 - 658.8 PY - 2018/// CY - New Delhi PB - Sage KW - Marketing-India-Management N1 - Includes Index ER -