TY  - BOOK
AU  - Ritzer,George
TI  - The Mcdonaldization of society
SN  - 0761986278 (cloth : alk. paper)
U1  - 301 
PY  - 2000///
CY  - Thousand Oaks, Calif.
PB  - Pine Forge Press
KW  - Social structure
KW  - Management
KW  - Fast food restaurants
KW  - Rationalization (Psychology)
ER  -