Advertising / John S. Wright ... [et al.].
Material type:
TextPublication details: New Delhi : Tata McGraw-Hill, 1978.Edition: 4th edDescription: xiii, 769 p. : ill. ; 24 cmSubject(s): DDC classification: - 659.1 W.J. A 1978 21
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
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St. Paul's College Commerce | Subject Book | 659.1 WRI/A (Browse shelf(Opens below)) | Available | 6615 |
Total holds: 0
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| 659 BAT/A Advertising management / | 659 CHU/A Advertising, sales and promotion management / | 659.1 EMM/A Advertising and sales promotion / | 659.1 WRI/A Advertising / | 823 MIS/A Afterwards / | RG UGC,36 KOL/U UGC NET/JRF/SET Commerce paper -2 / |
Includes bibliographies and index.
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