Marketing management / (Record no. 31577)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00385nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789339223304 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | SAX/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Saxena, Rajan. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc | Rajan Saxena. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chennai : |
| Name of publisher | McGraw Hill, |
| Year of publication | 2016. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 816p.: |
| Other physical details | pb. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject keyword | Markeing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Subject Book | St. Paul's College | St. Paul's College | Commerce | 19/03/2020 | ABD-348,02.12.2019 | 950.00 | 658.8 SAX/M | 35373 | Books |