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Marketing Management :

Ramaswamy, V.S. and Namakumari S.

Marketing Management : Indian Context Global Perspective / V.S.Ramaswamy and S. Namakumari - 6th ed. - New Delhi : Sage, 2018. - xlvii, 798p.: ill.;pb.

Includes Index

ISBN: 9789352807383

Subjects--Topical Terms:
Marketing-India-Management

Dewey Class. No.: 658.8 / RAM/M

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