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The Mcdonaldization of society /

Ritzer, George.

The Mcdonaldization of society / George Ritzer. - New Century ed. - Thousand Oaks, Calif. : Pine Forge Press, c2000. - xviii, 278 p. ;

0761986278 (cloth : alk. paper) 0761986286 (pbk. : alk. paper)


Social structure
Management
Fast food restaurants
Rationalization (Psychology)

301 / RIT/M